Kampala, Uganda. December 3, 2019. State Minister for Tourism, Wildlife and Antiquities, Hon. Godfrey Kiwanda has today launched the Tulambule Christmas promotion 2019. Tulambule will this year traverse south western Uganda in areas of Kigezi including; Lake Bunyonyi, Lake Mutanda and Mgahinga National Park.
Speaking at the launch held at Ndere Culture Center in Kampala, Hon. Kiwanda announced Uganda’s readiness for the festive season and highlighted that Ugandans sharing their experiences online will open country to the world as many visit its iconic features.
“We are launching this campaign to market Uganda among Ugandans. This is the best chance, to use the festive season to sell Uganda by travelling and sharing your experience online,” Kiwanda said.
He added that as part of the campaign, the Ministry of Tourism, Wildlife and Antiquities had entered agreements with a host of top hotels and other institutions that will be partnering with the campaign to reward Ugandans during this campaign which will run until January 2020.
Hon. Kiwanda also used the day to appeal to East Africans and African across the continent to interest themselves in tourism and consider Uganda among their stops.
Also speaking at the event, Claire Mugabi, Uganda Tourism Board Marketing Manager said that Tulambule Christmas promotion will this year be highlighted by a digital campaign which will see many travelers awarded. The campaign aims to encourage Ugandans to consume tourism products such as adventure, travel, dining, and holidays within Uganda.
Additionally, the campaign encourages travelers to widely post about their experiences on Facebook, Twitter, and Instagram in a way that inspires others to make the same trips and stand chances to win prizes. The digital campaign will be run through the Uganda Tourism Board social media channels and travelers are encouraged to use #TulambuleUganda #ThisIsUganda #VisitUganda.
The event was attended by representatives from Uganda Wildlife Authority, Association of Uganda Tour Operators, Hotels, and Restaurants among others.
In the past, Tulambule Uganda has traversed areas on Northern Uganda, Eastern Uganda and parts of western Uganda among others.
ABOUT UGANDA
Known as the “Pearl of Africa,” Uganda is located in East Africa and offers some of the continent’s most diverse wildlife viewing, dramatic landscapes, and immersive cultural experiences and warm people and hospitality. Uganda is home to more than half the world’s population of endangered mountain gorillas, and trekking to observe these gentle giants in Bwindi Impenetrable Forest is one of the world’s top bucket list travel activities. Safari opportunities abound in savanna, forest, and wetland settings throughout 10 national parks, where visitors can come face to face with “The Big Five” – lion, leopard, rhino, elephant, and buffalo – as well as giraffe, zebra, chimpanzee, hippopotamus, crocodile, and more than half of all bird species found in Africa. Among Uganda’s extraordinary natural attractions are the snow-capped Rwenzori Mountains; expansive Lake Victoria, which forms the source of the Nile River; and Murchison Falls National Park. For more information, please visit; www.visituganda.com.
For more information contact;
Sandra Natukunda
Senior Public Relations Officer
Email: snatukunda@utb.go.ug
Tel: +256 781 837 213