ABOUT POATE

The Pearl of Africa Tourism Expo (POATE) is an annual tourism and travel trade show that is organised by the Uganda Tourism Board. Each year, the expo brings together tourism value chain actors and stakeholders under the Business to Business and Business to Consumer formats, for networking opportunities and business deals.

POATE 2026, will be the 10th edition, and will further position Uganda as a leading destination for sustainable, inclusive, and community-led tourism. POATE 2026 will feature both Business-to-Business (B2B) and Business-to-Consumer (B2C) engagements, offering a platform for networking, product showcasing, and knowledge exchange.